Tuesday, December 18, 2012


recordmemory® is a Registered Trademark with the U.S. Patent and Trademark Office. The Trademark is owned by Aderra Media Works Ltd., a Delaware Corporation.

Monday, November 26, 2012

Lady Antebellum Christmas Flash Drive

Here's a link to check out the new Custom Flash drive we created for Lady Antebellum. It is an ornament for your tree that includes a hidden USB flash drive and comes with the new album, a bonus acoustic track, videos and even a Christmas Carol book.Click Here.

Monday, October 8, 2012

Aderra Founder Ed Donnelly Interviewed by Kelli Richards

Listen here and also visit Kelli's website to hear some more great interviews HERE.

Tuesday, June 19, 2012

Aderra Podcast - Radio is Dead! Long Live Radio!

Aderra Founder and CEO, Ed Donnelly's take on the current state of terrestrial radio and the "threat" of streaming and satellite.

Monday, May 28, 2012

Aderra in the Los Angeles Business Journal

In an article about our partners Migratory Music, Aderra Founder Ed Donnelly is quoted about the working relationship between the two companies. Read more HERE

Tuesday, May 22, 2012

Aderra Media Works Launches Nashville Campaign

FOR IMMEDIATE RELEASE Contact: Ryan Moore – Aristo P.R. – (615) 269-7071 x132 – ryan@aristomedia.com Aderra Media Works Ltd. Making Push Into Country Marketplace With Innovative, Custom Designed Flash Drives and Digital Content Products already developed for diverse roster of clients including: The Beatles, Bob Dylan, Lady Gaga, Tony Bennett, Bon Jovi, Tim Burton/Danny Elfman, Zac Brown Band, Willie Nelson, Paul Simon, Shooter Jennings, M.I.A and more (Nashville, Tenn. – May 22, 2012) Aderra Media Works Ltd. is breaking into the U.S. Country music marketplace with its unique line of custom flash drives and innovative digital content. Already recognized as a global leader in the content delivery business, Aderra Media Works has begun targeting Country music artists and record labels in its effort to raise awareness about a new revenue stream via the sale of its collectible flash drives. The company specializes in the creation and development of custom, portable USB drives, which can be loaded with a variety of digital content, including concert footage and recordings, exclusive behind-the-scenes video footage, unreleased tracks, or even an entire catalog of albums (i.e., The Beatles, Tony Bennett). Aderra Media Works has created custom drives for a diverse roster of U.S. and international artists and clients, including The Beatles, Bob Dylan, Willie Nelson, Lady Gaga, Coldplay, Tony Bennett, Paul Simon, Bon Jovi, Zac Brown Band, Louis Vuitton, the City of Memphis, David Guetta, Deadmau5, Juanes and dozens more. “The Country music fan is as tech savvy as any fan in any other music genre,” says Aderra Media Works co-President Paul Zamek. “Back in 2007, Rascal Flatts had two songs surpass 1 million downloads. Last year, the RIAA certified Taylor Swift as the top digital sales artist from 2000-2009 in any genre, and to date she has sold more than 45 million total digital downloads. Last month, Carrie Underwood topped the digital sales chart with her new release. I’m convinced that Country music fans will love the audio/video and digital content that is delivered via our collectible USB drives, and the ability to refresh the content allows the artist to make a special connection with their fans.” Aderra Media Work’s USB drives are sold to fans with pre-loaded content, but also features technology that allows for future materials to be updated onto the device via Aderra’s proprietary PushOvr™ Technology. Additionally, a separate partition of the drive is allocated for the owner to use as a regular USB storage device. The physical design of the drive is fully customizable to the client’s specifications, adding to the product’s value as a collector’s item. “The connection between Country artists and their fans is deeper than in any other genre of music. Aderra is harnessing the power of that loyalty and our cutting edge technology to make that bond even stronger,” says Aderra Media Works CEO Edward Donnelly. Aderra’s live recording division specializes in concert recordings and offers clients the option to push live recordings to the user via the pre loaded USB or through mobile devices. In addition to music-related projects, the drives also provide a unique delivery channel for film studios, auto companies, fashion designers, destination cities, book publishers and more. Aderra Media Works Ltd. was formed in 2012 after Aderra Media Technologies joined forces with flash drive design pioneers, Record Memory. The global company currently maintains offices in Nashville, Los Angeles, London, Paris, Melbourne and Tokyo. Aderra Media Works is an authorized worldwide vendor for all major record companies as well as for several independent record labels. Visit www.AderraMediaWorks.com for more information. About Aderra Media Works: Aderra Media Works creates solutions for all digital content owners. By engaging consumers with a compelling design and user interface, an ordinary download transforms into an immersive experience. “The Future of Digital is Physical.” For more information, visit www.AderraMediaWorks.com or contact Paul Zamek at paul.zamek@aderramediaworks.com.

Thursday, May 10, 2012

Aderra at NARM 2012

This is a picture of the cool "Mixtape" flash drive we created for EMI to distribute at NARM 2012. Kudos to our Media Works team for a great job.

Monday, April 23, 2012

Friday, April 20, 2012

ASCAP Expo 2012

This week we are providing video streaming for the ASCAP Expo 2012. Speakers and performers include, Bruno Mars, Carly Simon, Peter Frampton, Deana Carter, Desmond Child, Don Felder, Don Passman, Eric Bazilian, Georege Duke, Jared Leto, The Go-Gos, Monica, Ron Fair, Steve Porcaro and more. You can get access to the panel streams HERE.

Tuesday, April 17, 2012

Monday, April 9, 2012

Sunday, April 8, 2012

Cut Chemist - The Sound of the Police Tour Video

Aderra has been on the road in the U.S., Australia, New Zealand, Indonesia and China with the Legendary Cut Chemist. One of the founding members of both Jurassic 5 and Ozomatli as well as a frequent collaborator with DJ Shadow, Cut Chemist has been recognized across the globe as one of the leading geniuses of turntablism.

ADERRA interviews KT Tunstall

Aderra recorded the evening at the pre opening party of the Fashion Rocks first shop in Sheffield. Watch the KT Tunstall interview:

Wednesday, March 21, 2012

TSAR and Killola NEW split 7" Record on Aderra Records

We're proud to announce the newest release on Aderra Records: A split 7" single from TSAR and KILLOLA. Each band chose a cover song for this project/ TSAR is covering the Olsen Twins' "Pool Party". (yes, you heard that right a Mary-Kate and Ashley song)
KILLOLA are taking their underground sound even further under with a blistering take on Suburban Lawns "Janitor".
This is a Limted Edition Collectors release, once they are gone, they are gone!
Visit TsarKillola.com to get your copy now.

Monday, March 19, 2012

New Aderra Podcast March 2012

Click HERE to listen to a new podcast from Ed Donnelly, CEO of Aderra, for his insights into internet piracy, file sharing and a look at the future of digital content delivery..

Thursday, March 15, 2012

Aderra Update

This weekend we are capturing audio and video at the I Can Do It Ignite Conference in San Jose featuring Wayne Dyer, Louise Hay, Cheryl Richardson and 23 other authors. The ICDI flash drive will include a PushOvr™ Dashboard for updated content delivery after the event.

Next Friday we will be tracking a Fishbone show in San Francisco. Mixing will be done at our L.A. studio and fans will download using the new AderraCard download platform. (I guess the AderraCard platform is no longer in stealth mode...) This is a project with our partners at Abbey Road Live

On March 24th and 25th we are tracking Allen Stone at the world famous Troubadour in West Hollywood. We'll be mixing this one in our L.A. Studio also. Stone, who appeared on Jimmy Kimmel LIVE this week will be recording both nights and releasing a live album with our partners Ovation.

Speaking of Jimmy Kimmel, some other friends of our will be on the show next week. Stay tuned for details.

Saturday, March 10, 2012

What is Aderra's PushOvr™ Platform?

What is PushOvr™?

  • The PushOvr™ Dashboard is an interactive media App that can be deployed on a portable media device or computer desktop and is similar to a mini website. It can be branded for sponsors and artists and can include an audio/video player, live links to the web, photo galleries, PDFs and other digital files and in its ultimate iteration we can stream live video to the PushOvr™ Dashboard that is available exclusively to our users.
  • Aderra’s exclusive PushOvr™ technology allows you to remotely update the content on the User Dashboard, keeping fans and attendees engaged. Take fan clubs or brands to the next level, think of the Dashboard as a key to a wealth of exclusive content.
  • Aderra’s proprietary PushOvr™ Dashboards are equipped with various social networking tools that let you know exactly who you’re engaging. You are able to reward consumer action and update your messages to the consumer whenever you want.
  • PushOvr™ lets the brand engage fans even after the event by sending updated content and marketing communications directly to the consumer.
  • Fan engagement rewards programs drastically increase social networks and promote online activity.
  • PushOvr™ is a revolutionary communication tool that allows you to remotely update content within the Dashboard.
  • Simply provide Aderra with new marketing videos, coupons, tweets, and special offers to fans, and we will seamlessly update the Dashboard.
  • Create daily and weekly engagement actions for the rewards program and keep consumers coming back.
  • With PushOvr™, sponsorship doesn’t end when the tour ends

Sunday, March 4, 2012

Alterbridge Australia shows!

Repost from Aderra Australia: We recorded 2 shows in Australia this week with our partners Abbey Road Live and they are available NOW. Click HERE to get yours.

Friday, March 2, 2012

New Aderra Online Store

We launched our new online store today using the Storenvy platform (those guys are cool.). Click HERE to see all of the great music we have available.

Thursday, March 1, 2012

Rock and Roll Allstars LIVE in South America

Went to the launch/press conference for the Rock and Roll Allstars tour today.

Going to be an awesome tour. At the table today was Matt Sorum (The Cult, Guns and Roses, Velvet Revoler) who instigated the whole project, Sebastian Bach (Skid Row), Glen Hughes (Deep Purple), Gilbey Clarke (Guns and Roses), Gene Simmons (KISS) and Duff McKagan (GnR, Velvet Revolver). The tour launches in April and heads through Central and South America. Not at the event today but appearing aon stage will be Billy Duffy (THE CULT!), Ed Roland (Collective Soul), Joe Elliot(Def Leppard) and Mike Inez (Alice in Chains).

For anyone who has had the joy of seeing Camp Freddy in L.A. or Vegas, this will be the same experience times 1000.

and interestingly, the first and only time Gene Simmons has toured outside of KISS.

Here's the most interesting thing: The #1 question that was asked over and over again by the press at this event: "Will their be a live album?"

Wednesday, February 29, 2012

We're Hiring!

Aderra is searching for talented audio engineers for upcoming projects. We have a ton of work coming. (watch here for the announcements!)

Candidates must:

  • Have a valid passport
  • Have Protools Experience
  • Have a hunger to go on tour.
Please send resumes to jobs@aderra.net.

Sunday, February 19, 2012

Here's what Billy from Shagrala said...

About working with Aderra:

"Words cannot explain how amazing our experience was yesterday with @aderra and the recording of our live show with @shangralaband , thank you for your amazing professionalism, I can't wait to see the final product!!"

Saturday, February 18, 2012

Cut Chemist in Australia, New Zealand, Indonesia and China!

Aderra is on the road with one of the true geniuses of hip hop: Cut Chemist. His work with Jurassic 5, Ozomatli and DJ Shadow was enough to establish him as a legend of turntablism but it casts a pale shadow on his solo work, especially his newest release Sound of the Police. Tour dates are posted HERE.

Thursday, February 2, 2012

Aderra Website Re-Launch

We re-launched the Aderra Website today. This has long been in the works as the previous design was meant only as a temporary site back in Feb of 2010 but ended up having a much longer run than expected.
One of the big debates here was the drastic change from a black background to an almost monochromatic look. I won't bore you with the design debate but in the end we now have a clean design that will work across the board on all browsers (the old site had issues when viewed on IE 6 or older versions of Safari).
I invite you to take a look at the slides that show a bunch of our newer projects (as well as a preview of something we're going to announce next week).
Also take a peek at the city links on the first page. Each city links to a local site or blog including our newly launched operations in Australia and Japan.

Tuesday, January 17, 2012

Aderra Media Works!

We are a content creation and distribution company that is blacking out our website on Jan 18. to voice our opposition to SOPA/PIPA legislation in the United States.  (Ok, technically it will be more of a whiteout but we're pulling it down for the day.) Aderra media works hard on behalf of our clients to create revenue with their content.

Tuesday, January 3, 2012

Aderra & RTG Ventures Announce Joint Venture on Fan App

Los Angeles, CA -- (Jan 3rd, 2012) – Aderra, a state-of-the-art capture and content delivery firm for both entertainment and corporate live events, today announced a joint venture with RTG Ventures, Inc. for the specific purpose of developing a fan application (app) aimed at leveraging the global diversity to the fan base. A Letter of Intent has been agreed by both parties.

The announcement sees the fruition of a series of long awaited concepts that will be shaped to combine leading edge technology that address the needs of fans, artists and management alike. The app will encompass gig-goers, social location services as well as unique content and engagement that are potentially habit-changing for music fans.

Describing the genesis of the JV, Aderra CEO, Ed Donnelly commented: “Having met with RTG Ventures in Los Angeles in November we were impressed by the technology that RTG Ventures digital and development agency, Digital Clarity were developing. It was then that we explored using some elements of their technology platform to encompass in an app.”

Steve Baughman, who is spearheading the app's development, "Capturing that chemistry between an artist and his or her fan base is indescribable. There is a real desire of fans for a full experience which creatively goes beyond the music. When done right, the app will capture the essence of the artist and link it to the audience in whatever form it takes. And it crosses geography, demographics and expectations to meld the experience. To combine Aderra's rich history in music, now combined with a technology development and marketing partner in RTG/Digital Clarity, we are all looking forward to 2012."

Reggie James, Digital Clarity MD and SVP of Marketing & Communications at RTG Ventures said, “The ability to work closely with Aderra and have access to their wide range of diverse and major artists including; Metallica, Zac Brown Band, Mark Ronson, Smashing Pumpkins, and Deadmau5. The JV marks a major step forward in the growth plans for RTG Ventures with the ability to scale the business and avail these artists to the other major business focussed technology platform being built in addition to the app.”

About Aderra
Aderra is a state-of-the-art capture and content delivery firm for both entertainment and corporate live events. With its patent-pending technology, Aderra records any live event, concert or performance, duplicates thousands in minutes, which are then available for sale on custom branded flash drives before the audience has left the venue. Aderra’s turn-key operation provides everything from on the spot recording & editing to music licensing clearances, giving you an additional revenue stream from every live performance.

About RTG Ventures
RTG Ventures offers Music & Entertainment Technology Solutions and Digital Marketing Services. Harnessing the strength of its digital marketing agency, that has a trusted reputation over the last 8 years, the company has applied its knowledge process in developing cutting edge technology platforms for web, mobile and tablet devices.
Using Digital Clarity’s application in the Marketing and Social arena, RTG Ventures offers a unique value proposition of intelligent, analytics based technology solutions with the support of an experienced digital marketing team. RTG Ventures, Inc. is an OTC:QB company. Symbol RTGV.

Contact: Ed Donnelly
Email: ed.donnelly@aderra.net