Tuesday, April 29, 2008

R&B in the UK - Aderra Live Music on USB

Peace Tree Events is the community branch of the internationally renowned
urban super brand TwiceasNice, they have been promoting and marketing
events for over 13 years and are undoubtedly at the top of its game.

With this experience and seeing what was happening on the streets of not only London but the country as a whole they felt that in partnership with The Metropolitan Police they were in a position to have a positive effect on young people. They organized a competition "get yourself heard" the prize being that your track will be made into a video to be shown on TV. The response was amazing and out of this, the idea to establish the first Peace Tree Event was born and entitled "Walk Free... Respect Life".

Peace Tree Events held there first event "Walk Free... Respect Life" at the Damilola Taylor Centre East Surrey Grove, London, SE15 6DR, UK on Saturday the 29th March 2008.each person attending received an exclusive Aderra "Walk Free... Respect Life" USB wristband that included music and video from various celebrities and artists performing at the event.

The event incorporated celebrity showcases and Q&A sessions, DJ Workshops, Breaking and Popping master classes, Art workshops and Film workshop. On the day attendees got a once in a life time opportunity to ask various celebrities and local people of influence from all sorts of industries how they got their break and what advice they may have.

Workshop includes:
>DJ Skills workshop (learn how to dj with Scottie B & Matt Jam
>Breaking and Poppin Workshop
>Film Workshop

Hosted By:
Mc Harvey (So Solid)
Richard Blackwood (Choice FM)
Kat (MTV & Choice)

Artists Performing On The Day:
Scottie B (Choice FM)
Matt 'Jam' Lamont (Pioneer Pro DJ)
Ironik (Producer/DJ)
Agent X (Producer/DJ)
Mc Ultra
Naz & Benny Bizzie
PLUS Special PA by: H 'two' O Feat. Platnum - What's It Gonna Be
Other P.A's include:
Young Nate Feat. Chipmunk - Mixed Messages
Naz T Feat. Benny Bizzie - No Guns Just Roses
Ironik - So Nice & Stay With Me
Agent X with MC Ultra - Perfect Girl
Showcase by: Gemma Fox

Saturday, April 19, 2008

Kim Kline Music on The Hills and USB Wristband

Singer/Songwriter Kim Kline has a song featured in
the newest episode
of MTV’s hit television show “The Hills”. Kim is our
spokesperson for
independent artists. Aderra worked with her on the
"Kim Kline Music”
USB wristband.

This release features her “Inside”
music video, behind
the scenes videos of Kim immediately after winning
The New Music
Best New Artist Award, all of the tracks from
her new CD, a
bonus track and more.

The song, “Gotta Let it Go” can be heard immediately
after the theme
song as Lauren walks into People’s Revolution to
meet Whitney. The
episode is currently running on MTV and can also be
seen on line HERE.

Wednesday, April 16, 2008

Hurts Soooooo Good -Music on USB at Club Good Hurt

Club GoodHurt has embedded Aderra technology into their sound system. Now any band who wants to have their live show on USB wristband simply needs to book a show at Good Hurt! Come in and let the club's signature "Naughty Nurses" fill your USB music prescription for a Live USB Wristband!

Sunday, April 13, 2008

Aderra and MN2s- Music on USB at the Winter Music Conference

Miami, The Winter Music Conference and Aderra is there with MN2s!
The Aderra/Mn2S music on USB stick featured links to the MN2s website, A full edition of their Masterclass radio show as well as exclusive cuts from their label.
Watch for Aderra to be on the road with MN2s's artists for the rest of 2008 putting live music on USB wristbands!

Thursday, April 10, 2008

Music on USB - Winning the Digital Arms race

Los Angeles based indie band Killola have released "Digital Arms Race" on an Aderra USB wristband. The USB wristband includes a fully interactive user experience with the entire I Am the Messer album, music videos, exclusive behind the scenes videos, hidden tracks, links to the band's website, blog and MySpace page and hidden "Easter Eggs" of bonus tracks.