Friday, December 17, 2010

Aderra in the Wall Street Journal

Aderra founder Ed Donnelly is quoted in today Wall Street Journal in a piece penned by Damian Kulash, lead singer of Ok Go.

The New Rockstar Paradigm

Tuesday, December 7, 2010

RX Bandits LIVE on USB at The Troubadour, 3 shows - 3 full albums

Here is a clip from the USB Wristband of the RX Bandits Night number three, a full performance of the MANDALA album.


Saturday, November 27, 2010

Brendan Benson Live Shows Available Now at

Brendan Benson LIVE!
Brendan Benson recorded live on the fall 2010 Tour.
Featuring Ken Stringfellow and John Auer of THE POSIES.
Shows are available in MP3, FLAC and USB formats.


Tuesday, September 14, 2010

THE CULT - CAPSULE 1 Released September 14, 2010

The CULT Capsule 1 at

THE CULT have unleashed their new Capsule format on the world!

The Capsule is a mixed media offer spanning film, music and fashion and available in a variety of formats including CD/DVD, Limited Edition Vinyl, USB Flash Drives, FLAC and MP3 download. Capsule 2 is scheduled for release in November of 2010.
Learn more here:

Wednesday, September 8, 2010

The Cult and Aderra Annouce Release of Capsule One

Sep 08, 2010 06:14 ET

The Cult + Aderra Project 'Capsule One'

L'America Tour Phase One The Cult + The Black Ryder

LOS ANGELES, CA--(Marketwire - September 8, 2010) -  Following their recent successful European tour which included sharing the stage with Iggy Pop & The Stooges at Knebworth (UK) & Pink Pop (Holland), The Cult announce plans to release the first of their recent recordings on the newly formatted 'capsule' collection (the capsule format being the vision of Ian Astbury).
Partnering with Aderra Media Technologies, the capsule will consist of new music 'Every Man and Woman Is A Star' and 'Siberia,' live recordings from the recent internationally sold-out 'Love Live' tour, as well as short film 'A Prelude to Ruins' (directed by Ian Astbury & Rick Rogers). The capsule will be available in several formats including MP3 CD / DVD (DUAL DISC) and 12" Vinyl in limited quantities for a limited time. The first song 'Every Man and Woman Is A Star' was debuted at the Knebworth Festival UK and released the same day as an iTunes exclusive.
The latest recordings were guided by legendary producer Chris Goss (Unkle, Queens of the Stone Age, Too Many DJ's, Masters of Reality). A mixture of violent guitars, emotive vocal performances with high melody and driving beats.
After a successful sold out Australian tour in May this year, the pairing of The Cult & The Black Ryder continues (Australian cinematic psych) throughout North America with the first phase beginning September 14 in San Diego. More dates to be announced.
Live dates -
Sept 14 San Diego - 4th + B
Sept 16 Las Vegas - Palm
Sept 19 San Francisco - Warfield Theatre
Sept 21 Seattle - Showbox Sodo
Sept 22 Spokane - The Knitting Factory
Sept 24 Magna - The Great Salt Air
Sept 25 Denver - Ogden Theatre
Sept 27 Dallas - House Of Blues
Sept 29 San Antonio - Scout Bar
Oct 1 Houston - House Of Blues
Oct 2 New Orleans - House Of Blues
About Aderra
Aderra provides innovative digital distribution services for touring artists including our "All You Need is Live®" concert flash drive recordings.
For more information visit
Julie Garfield
Email Contact

Monday, September 6, 2010

Friday, August 20, 2010

Killola offers fans a digital "living album" with its latest release

The L.A. Times Technology blog covered Killola's USB Dog Tag:Killola offers fans a digital "living album" with its latest release

On the Road Again - Current Clients

Crowded House
Gary Wright
Public Enemy
Five Finger Death Punch at The Palms

Wednesday, July 28, 2010


The CULT New Single Available at iTunes

Update:  Here is the direct link to the song oniTunes: CLICK HERE
The Cult return with their first studio recording in three years, “Everyman and Woman is a Star”. Produced by Chris Goss (Masters of Reality, Queens of the Stone Age), the track captures the thunder of their live show and the fire of their classic hits such as “She Sells Sanctuary” and “Wildflower”.

Location, Los Angeles, CA – As fans anticipate The Cult’s upcoming performance at The Sonisphere Festival at Knebworth on August 1, 2010, the band has announced the release of their first new studio recording since 2007, “Everyman and Woman is a Star”. The new single is being released as a two-week exclusive through the iTunes store.

Rock fans worldwide will immediately recognize Billy Duffy’s blistering guitars and Ian Astbury’s powerful vocals soaring over a relentless beat. This is the lead off track of a four song “Capsule” scheduled to be released in fall of 2010. As a thank you to fans for their support, limited edition “Cult Destroy Knebworth” shirts will be distributed as the band take the stage at Sonisphere on August 1st.

"The latest recordings from The Cult, guided by Legendary producer Chris Goss, are a mixture of violent guitars, emotive vocal performances with high melody and driving beats. Textured metaphysical rock music for the contemporary music head.” - Ian Astbury, Singer, The Cult

Rather than revisit the traditional method of releasing a long form CD, The Cult is getting new material to fans in the form of a “Capsule” a collection of not just new music, but film, art and fashion. The “Capsule” will span across multiple media formats including vinyl, digital, USB, CD and DVD formats. The first opportunity fans will get to hear “Everyman and Woman is a Star”, outside of seeing the band live, is through an exclusive distribution through Apple’s iTunes store.

This new release is a partnership between the band’s New Wilderness label and media pioneers Aderra. In 2009, Aderra recorded several live shows on the band’s U.S. and European tours including a sold out appearance at The Royal Albert Hall in London. The live recordings were released exclusively through a USB flash drive housed in a dog tag necklace. The success of this initial project lead to this partnership to release the new Capsule material on multiple formats.

For More About The Cult

About Aderra
Aderra Inc. provides an innovative way to capture the "once in a lifetime" experience of live shows and immediately deliver it to fans or attendees after the event. Aderra is on the cutting edge of content delivery with the use of their "All you need is Live”® USB technology. For more information, visit

Saturday, July 24, 2010

July 22, 2010 - Live Performance video streamed direct to USB Flash Drive

Music filled the Aderra offices on Thursday July 22. We invited rock band Killola in to play live for all of the fans who bought their USB Flash Drive album.
Using our new PushOvr™ Technology we streamed live video of the band playing direct to a gateway on the USB. The show was exclusively available to USB owners. A few fans even filmed themselves watching like this. We have recorded thousands of live concerts on jump drives in the past few years but this is an entirely new experience streaming video to inside a flash drive. PushOvr creates a tunnel directly from the band to the fans that can only be accessed via an Aderra USB drive.

Sunday, June 27, 2010

Aderra PushOvr™ technology powers: World's first ever Live performance streamed to inside an album.

Announcing PushOvr™.
Los Angeles, CA – In what could signal the breaking down of the wall between artists and their fans, SoCal garage-pop rockers KILLOLA ( have joined forces with Aderra, Inc. ( to create a multi-media, living and breathing electronic “umbilical cord” that instantly connects the creative process with the audience. Embracing USB/internet technology in a very fashion-forward manner, Killola and Aderra have introduced an immediate connection with their fans who purchase “Killola Dogtags” either from the band’s merch table while on the road or via the band’s website. While the dog tag may look like a mere trendy fan accoutrement with the band’s logo etched into the surface, it transforms into a matrix of ever-expanding music and video content when jacked into a computer. "Fearless Killola is forward thinking and dedicated to their fans,” affirms Aderra president Edward Donnelly. “Each time we introduce a new facet of our technology, they take full advantage and push it to the limit to create something that connects them directly to their fans."

Aderra, Inc. has been recording live concerts on USB drives for artists of all genres, such as Lady Gaga, Metallica, OK Go, The Pixies, David Guetta, Brian Wilson, and David Gray, but Killola is one of the first bands to embrace Aderra’s new PushOvr™ technology and take it even further. Instead of static MP3s and unevolving digital files that keep fans in anticipation for a band’s new album or recorded music, Killola will create a fluid and growing bridge between themselves and their fans, releasing new music and live performances AS THEY HAPPEN.

Fans who purchase the Killola USB dogtag receive not only the band’s new album, Let’s Get Associated, but also their previous studio albums (Louder! Louder! [2006] and I Am The Messer [2008]). In addition, when fans plug the USB drive into their computer, they also receive exclusive updates from the band including new songs, remixes, live recordings, music videos and photos. For example, once the band feels that a new song is ready to be sent to their fans, they can upload it onto their USB network, which then distributes it instantly to USB owners. “It’s not just MP3 files on a disk,” explains Killola frontwoman Lisa Rieffel. “The USB drive is interactive. It has sounds, pages, navigation, pictures, HD videos, hidden easter-eggs, and 'living' content. You can click through the Killola USB album for a good hour, just finding stuff and geeking-out on the experience.” Planned for debut on Thursday, July 22nd is the first streaming video of a “truly” live performance, which will be broadcast simultaneously worldwide and accessible only to fans with the USB. Let’s Get Associated will also be available via physical CD on August 10th, and digital distribution channels such as iTunes.

About Killola
Building on their Sparks-meets-The Stooges blend of pop-conscious garage rock is the independent band’s third full-length, Let’s Get Associated, which the band will self-release on August 10th. Recorded with producer Luke Tierney at Laurel Ceezy Studios, Let’s Get Associated features the single “Cracks In The Armor,” a bouncey gem that spawned an innovative video, which the band admits “looks like the Muppets, underwater on mescaline.” ( Not content with writing only the album, Killola also wrote the music for the upcoming feature-length musical film Girltrash: All Night Long, written by Angela Robinson (Showtime’s The L Word, HBO’s Hung), which stars Rieffel alongside Gabrielle Christian (South of Nowhere), Michelle Lombardo (Entourage, Quarterlife), Mandy Musgrave (South of Nowhere), Rose Rollins (The L Word), Kate French (One Tree Hill) and Clementine Ford (The L Word). In support of the new album, Killola have announced an album release show at West Hollywood’s Viper Room on July 15th, as well as a month’s worth of tour dates. See all tour dates below.

About Aderra
Aderra Inc. provides digital distribution of live concert recordings. They record a live show and instantly burn it to thousands of USB flash drives or send it straight to mobile phones for download. Aderra also produces and releases studio recordings, distributes artist merchandise on the road and online, and provide tour support services. Aderra’s unique technologies allow bands to create deep relationships with their fans.

Sunday, June 20, 2010

PushOvr™ - New Technology Development

We have launched our new PushOvr™ technology. Recent projects with Shooter Jennings, Killola, Crowded House, Public Enemy, Hot Water Music and the up coming New Music Seminar NYC have utilized PushOvr™ to send live captured content directly to USB users. In the coming weeks we will publish a full description of this powerful content delivery tool.

Sunday, June 6, 2010

Instant USB at Gigs

Instant USB at Gigs

We are out making instant live recordings and behind the scenes videos on USB Flash Drives the Road with:
Nas and Damian Marley, Public Enemy, OK GO, Shooter Jennings, and Fuel.

Friday, May 21, 2010

The company that records shows on usb - Instant Live Concert USBs

Just got a call to our 800 number with the question: "Are you the company that records concerts on USBs?" To which of course we responded "Yes, That's us, we record shows to USB flash drives."

Wednesday, May 19, 2010

Live Concert USB - Howard Jones, Nik Kershawm Andy Bell and more.

Music fans were treated to an incredible evening of 80s hits on Thursday 13 May. Our Friends Acoustic featured a stellar line-up of stars, performing stripped down versions of their best-known songs.

The event, held at London's IndigO2 venue, raised money and awareness for Mencap. Read more HERE.

Tuesday, May 18, 2010 talks to OK GO about their Concert USB drives

You can read the interview about Ok Go's current tour and their live concert recordings Aderra is doing for them on USB flash drives HERE and watch more over HERE.

Tuesday, May 4, 2010

Tarot Card USB - Shooter Jennings LIVE

We are recording the shows on Shooter Jennings Black Ribbons Tour.  "Black Ribbons The Living Album" is a USB flash drive with a Tarot card design.  When fans plug this into their computer they get the new studio album, Black Ribbons (with narration by Stephen King) and a gateway to download additional shows as Shooter himself mixes them.   Throughout the tour Shooter will be sending fans something new each time they plug the USB in.

Saturday, May 1, 2010

Aderra Featured in the May 2010 Issue of MIX Magazine - "Music to Go: SAME-DAY RECORDING/DISTRIBUTION OF LIVE SHOWS"

Aderra's founder, Ed Donnelly, is interviewed in the May 2010 Issue of MIX Magazine.  The feature is an overview of the state of the art of Live Concert recording on USB Flash Drives. Click here to read the online version.

Tuesday, March 23, 2010

Indie artists Killola Live on Fox TV Dallas and Underwater on FUSE.TV

The second day of the Buy the Milk tour found Killola playing live on Fox TV in Dallas this morning. Watch them play LIVE and UnPlugged here:

As well as being a featured video on Killola on FUSE

Monday, March 22, 2010

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Location, LOS ANGELES, CA - In the Mid-80’s, MTV, laden with hair metal and endless MJ repeats, was shaken awake by The Smithereens who provided a fresh blast of 60’s driven pop fueled by roaring Rickenbacker guitars to adoring fans worldwide. Launching a salvo of classic cuts such as “Blood and Roses”, “Behind the Wall of Sleep”, “Only a Memory”, “Yesterday Girl”, and “A Girl Like You” across the bow of the dull, clichĂ© hits of the era, the band won a hardcore loyal following. But behind the leather jackets, rock and roll swagger and blistering Marshall amps beat the heart of a true American songsmith, informed as much by the Beat poets as by the Beatles and Bacharach. Pat Dinizio wrote those songs and lived them out every single day of his life. That story is now available for the first time ever on a limited edition signed and numbered USB flash drive from Aderra.

For the first time he has opened up and shared the exhilarating highs and tragic lows of his life as a rockstar in his new audiobook, “Confessions of a Rockstar”. Over the course of 85 chapters, Pat tells the tale of the rise of the Smithereens from their humble day jobs collecting trash in New Jersey to constant rotation on MTV and playing as the featured musical guest on Saturday Night Live. In between, he divulges the inspiration and history of his greatest songs. Included are 30 recordings of classic Pat Dinizo songs including some of his original demos of the Smithereens classic tracks.

“This is perhaps the most forward-thinking and revolutionary musical project I have been involved in to date. This is the future.“ - Pat Dinizio Singer/Songwriter/Founder, The Smithereens, Author “Confessions of a Rockstar”.

This release isn’t just an audiobook, it’s a full length video documentary as well. Watch intimate insights from Pat as he delves even further into the history of the Smithereens and their interaction with other luminaries such as the Ramones, Belinda Carlisle, Lou Reed, Squeeze, UB40, Ozzy Osbourne.

“We are so proud to be working with Pat. Using our digital distribution technology to connect one of the most important songwriters of the past thirty years to his fans is an absolute honor” – Ed Donnelly, President

This historic release is not just about the story of the Smithereens as much as it is about the present and future for Pat Dinizio. Along with the rock and roll audiobook and full length video documentary is a Live Concert USB recorded in February of 2010 by Aderra. Aderra provides cutting edge technology to get music and more in the hands of fans.

Pat Dinizio

Friday, February 26, 2010

Killola Partners with Aderra for new tour with Live USB Recordings

February 22, 2010

How many ways does Killola kick butt? Let’s count. First, they “freeleased” their entire 2nd album… Second, they’re one of the bands that’s revitalized the LA rock scene. Third, lead singer Lisa Rieffel is smokin’.– Los Angeles Times

This DIY band is going places… You’ll need to brace yourself for the drool-able Lisa Rieffel, who blazes over Sparks-like tracks like she just gave Gwen Stefani a bloody nose.” – LA Weekly

Killola Produce, Write Music for Upcoming Musical Film “Girltrash: All Night Long”
KILLOLA (credit: Thaddeus Bridwell)
Click for hi-res

Los Angeles, CA – SoCal-based garage-pop quartet KILLOLA (, who recently partnered with digital distribution and live recording specialists, Aderra, Inc., announced dates for its Buy The Milk tour, a five-week outing in support of the upcoming, self-released album LET'S GET ASSOCIATED. The group are also producers for the upcoming feature-length film Girltrash: All Night Long ( and are writing the music for the film’s narrative. See all tour dates below.

Killola have been garnering nationwide attention not only for their work ethic but also for their Sparks-meets-The Stooges blend of pop-conscious garage rock. Having self-released physical editions of their debut Louder, Louder! and the combination CD/DVD Live in Hollywood, the band has also given away a free download of their UK tour DVD and their sophomore album, I Am The Messer, which has received over 100,000 downloads through a free-download viral partnership with Skullcandy, one of the largest manufacturers of headphones and audio products. URB, Rhapsody,, Pollstar, as well as UK publications Classic Rock Magazine and ArtRocker recognize Killola’s persistence and great music, leaving Alternative Press to comment,“For a band who operate out of their garage in Los Angeles, Killola have accomplished more than entire ZIP code’s worth of garage bands.

The video for Killola’s first single “Cracks In The Armor,” which “looks like the Muppets, underwater on mescaline,” ( is available for purchase on iTunes as well as the sleazy “I Wanna See Your D*ck,” featuring trash-mouthed rapper Shunda K of Yo! Majesty.

"Touring seems like a sweaty blur of loud, dark nights with a million friends. So every time we get back to LA, we make plans to do it again because the blurred tour recollection is like a seductress," says vocalist Lisa Rieffel. "We just keep going back to her."
Scene from "Cracks in the Armor" video
Click to watch!

The live Killola show is quite seductive itself: non-ending smashy rock-riffs peppered with skin and pop melody. Killola is no stranger to technology and is 100 percent web-pervasive. In 2006, the band was one of the first acts to release an album via USB flash drive via tech-company Aderra. Killola is teaming up again with Aderra (, who will provide tour services for Killola including a physical and online merchandise booth at select shows. “We are psyched to be headed out on the road with Killola, the first act we ever recorded live,” says Ed Donnelly, President of Aderra. He says, "They played a pivotal role in developing our instant concert recording system. Unlike other tech companies that are trapped in cyber space, our technology takes us right to the front row side by side with the fans." Aderra provides cutting edge technology for touring artists, recording and delivering live shows to fans as they leave the club or directly to their mobile phone. Donnelly continues, "In addition, we have a range of digital services including providing iPhone apps, web widgets, sponsored downloads and online distribution of both music and merchandise."

With an all-night theme in the vein of films such as Go, Superbad and Dazed And Confused, Girltrash: All Night Long was written by Angela Robinson, producer/writer of The L Word (Showtime) and Hung (HBO). Girltrash: All Night Long tells the story of five girls and one epic night (based on the wildly popular Showtime web-series Girltrash!). Killola vocalist Lisa Rieffel leads the cast on screen, acting alongside Gabrielle Christian (South of Nowhere), Michelle Lombardo (Entourage, Quarterlife), Mandy Musgrave (South of Nowhere), Rose Rollins (The L Word), Kate French (One Tree Hill) and Clementine Ford (The L Word).

Killola is Lisa Rieffel (vocals), Johnny Dunn (bass), Mike Ball (guitar) and Dan Grody (drums).

About Aderra:
Aderra Inc. provides digital distribution of live concert recordings. We record a live show and instantly burn it to thousands of USB flash drives or send it straight to mobile phones for download. We also produce and release studio recordings, distribute artist merchandise on the road and online and provide tour support services. Our unique technologies allow bands to create deep relationships with their fans.
Killola tour dates
March 10 – Hollywood, CA @ Crazy Girls
March 22 – San Antonio, TX @ Ten Eleven (all ages)
March 23 – Dallas, TX @ The Cavern (18+)
March 24 – Biloxi, MI @ Hard Rock CafĂ© (all ages)
March 25 – Atlanta, GA @ Masquerade (18+)
March 26 – Charlotte, NC @ The Milestone (18+)
March 27 – Washington, DC @ Red and Black (21+)
March 28 – Philadelphia, PA @ The M Room (21+)
March 30 – New York, NY @ The Studio at Webster Hall (18+)
March 31 – Bordertown, NJ @ The Record Collector (all ages)
April 1 – Cambridge, MA @ T.T. The Bears (18+)
April 2 – Cleveland, OH @ Pirates Cove (all ages)
April 3 – Toledo, OH @ Frankie’s (all ages)
April 5 – Pontiac, MI @ Vernon’s Room (all ages)
April 6 – Chicago, IL @ Schubas (18+) April 7 – Minneapolis, MN @ 7th St Entry (18+)
April 8 – Des Moines, IA @ Vaudeville Mews (all ages)
April 9 – St. Louis, MO @ Cicero’s (16+)
April 10 – Kansas City, MO @ Crosstown Station
April 12 – Denver, CO @ Bender’s (21+)
April 13 – Salt Lake City, UT @ Burt’s Tiki Lounge (21+)
April 15 – Boise, ID @ Neurolux (21+)
April 16 – Seattle, WA @ Studio Seven (all ages)
April 17 – Portland, OR @ Mississippi Pizza
April 19 – Sacramento, CA @ Blue Lamp (21+)
April 20 – San Francisco, CA @ Thee Parkside (all ages)
April 21 – Santa Barbara, CA @ Whiskey Richards (21+)
April 22 – San Diego, CA @ Bar Pink (21+)
April 23 – West Hollywood, CA @ The Roxy (all ages)

For media inquiries, please contact:
Eddie Horn
Reybee, Inc.
(646) 214-6000

Gary Strack
Reybee, Inc.
(610) 694-0211

For Aderra Inc. contact:
Julie Garfield, Vice President
Aderra Inc.,
800-430-8189 x15

Saturday, February 6, 2010

NEW MUSIC SEMINAR L.A. USB Recording available online

On February 2, 2010 we recorded the New Music Seminar in Los Angeles. The New Music Seminar USB sticks are available for sale on line now in the Aderra store. Here are the details:

Audio Recordings from the NEW MUSIC SEMINAR in Los Angeles, February 2, 2010.

You can Select either the full recording of all Movements, Keynotes and Tome Silverman's opening and closing remarks or you can select one of the following options:

Keynote - Daniel Ek - CEO Spotify

Movement 1 - Welcome to the New Music Business: Everything you know is Wrong

  • Tom Silverman - Tommy Boy Entertainment
  • Bryan Calhoun - Sound Exchange
  • Ian Rogers - Topspin
  • Michael Doernberg - Reverbnation
  • Bruce Houghton - Hypebot

Movement 2 - Expose Yourself! Why MySpace, Facebook and Twitter are not enough. Marketing in the new world; new old ways and old new ways to get exposure regardless of genre.

  • Jon Healey - Los Angeles Times
  • Corey Denis - Not Shocking LLC
  • Derek Sivers - CD Baby, Muckwork
  • Greg Estes - Mozes
  • Alex Patsavas - Chop Shop
  • Christina Calio - Microsoft

Movement 3 - The Creative Process and Radical Differentiation

  • Jason Bentley - KCRW
  • Justin Tranter - Semi Precious Weapons
  • Tom Jackson - Tom Jackson Productions
  • Rodney Jerkins - Producer

Movement 4 - Your Live Show and Tour: Simple Steps to Cut Through the Glut and Reach the Magic 300 Ticket Mark

  • Dave Lory - President DJL Liv Music Productions
  • Kevin Lyman - Warped Tour
  • Martin Atkins - Author
  • Elliott Lefko - AEG/Goldenvoice
  • Marty Winsch - Mountain Entertainment
  • Jon Pleeter - CAA

All options include the opening and closing remarks by Tom Silverman, the Full Seminar option includes an exclusive interview with Christina Calio of Microsoft.

Friday, January 29, 2010

New Digital Music Website - Live Concerts Online with Aderra

We unveiled our new site re-design this morning.
We listened carefully to your suggestions including more video content, User Dashboard Examples and even a larger font. (And, Yes, we disabled the auto-play music in the background!)
In short, more information, many more examples of our work in a clean, easy to navigate layout.

Click HEREto visit the new, improved

Click HERE to listen to tracks from our recent live concert recordings on MicroSD wristbands.

Click HERE to watch video clips from our recent instant concert recordings.

Friday, January 1, 2010

Three Amazing Years

Today, January 1, 2009 is the third anniversary of the day we started Aderra.
Now, 3 years, 600 concerts, 11 conferences, over 100,000 miles on tour and 300,000 USB flash drives, we are still going strong. Wait until you see what we have in store for 2010!